Wear the Mission. Share the Love.
Every purchase from the Heard Shop honors the memory of Cora, Dawson, and Callan and fuels our mission to transform parental mental health care.
Our Heard Collection carries symbols of strength, hope, and community—reminders that no parent should ever walk this path alone.
Our Symbols
The Elephant
Elephants are strong, wise, and protective—and they move together. Our elephant logo represents both Heard and the herd: a community walking side by side, carrying parents through their most vulnerable moments.
Cora’s Heart
One of our most cherished designs originates from a rainbow-colored creation by Cora. We transformed her drawing into a lasting emblem of compassion and hope, reminding us that every day is a beautiful day in the neighborhood.
Together
Cora’s Heart both stands beautifully on its own and is artfully woven into the elephant’s ear—symbolizing that love, memory, and community are always at the heart of Heard.
Shop With Love
Our best selling Navy Blue Embroidered Rope Hat features Cora’s heart artwork, stitched as a subtle symbol of love, remembrance, and connection. Designed for everyday wear, it’s crafted from lightweight, moisture-wicking fabric to keep you cool and comfortable throughout the day.
Finished with a classic rope detail and an adjustable fit, this hat blends timeless style with thoughtful meaning—an easy, wearable reminder to lead with heart, wherever you go.
Stay warm—and stand out—in this cozy, colorful cuffed beanie featuring our signature Cora heart and embroidered Heard Foundation branding. Made from soft, durable 100% acrylic.
Details:
• 100% acrylic
• 12” length
• 3” adjustable cuff
Our Adult T-Shirt is an everyday essential designed for comfort, ease, and intention. Made from soft, breathable fabric with a classic unisex fit, it’s the kind of tee you’ll reach for on repeat.
Thoughtfully designed and easy to wear, this shirt pairs effortlessly with jeans, leggings, or layered looks—simple, comfortable, and rooted in heart.
Our Children’s T-Shirt is designed for everyday comfort, play, and meaningful moments. Made from soft, breathable fabric with an easy, kid-friendly fit, it’s gentle on little ones and built to keep up with their days.
Featuring the phrase “Thankful for a beautiful day in the neighborhood” — Cora’s favorite nightly prayer — this tee is a sweet reminder to end each day with gratitude, love, and heart.